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Hyundai Feel the Feeling

“The freshest”, “brilliantly weird” and “most lunatic”’ car ads ever made.
Nearly all car ads are the same. Same drivers, same roads, same landscapes. Dull, dull, dull.
We wanted to show how bonkers the zippy little ‘N’ actually felt to drive.

“freshest car ads seen in years” ~ Copyranter, over in the States

It set the press alight

 

2017
Agency: R/GA London
CDs: Edwin Latchford & Mark Fairbanks
ACDs: Nick Moss & Dan Northcote-Smith
Director: Tom Kuntz @ MJZ